Paul Hobcraft
Paul is a frequent writer, striving to be informative, creative and knowledgeable in piecing together the broader understanding of innovation.

Paul places his focus more towards the work-to-be-done offering advisory services to support organizations in rapidly changing environments,where the knowing and thinking through the implication of the changes occurring can offer different dynamics, values and interactions that become critical to the future engagement within innovation management.

Most of this advice is tailored specifically, providing unique client insights and solutions, specific to their individual needs and circumstances. These views and suggested solutions informs his advisory, coaching and consulting work, where the principal focus is on building innovation capacity. Recently he has been increasing his focus on the value of ecosystems and platforms within the design and delivery of innovation, as they offer greater collaborative opportunities in the future.

Paul held a number of senior positions within global corporations; at global, regional, country and functional levels, around the world, tackling different challenges that included start-ups. turn-rounds and significant re-engineering and operational redesign building a fully connected global network. In 2000 he went into my own business of consulting and advisory work

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