Sep
30
Shifting to ultimate outcomes
Many organisations are struggling with their metrics and ways to measure the progres…
Customer Journey Mapping
Sep
9
The connected art of selling outcome-based solutions
The typical linear and often siloed mindset that we have for much of our innovation …
Oct
3
Nope, Digital transformation is NOT just about tech!
Just last week I completed a webinar where I spoke at length about the importance of…
Sep
5
Have Many B2B Companies Missed The Customer Experience Revolution?
The customer experience in recent years has become increasingly complex. Despite thi…