Following over 10 years of experience in live event operations for Deltatre, leading provider of premium products and services to rightsholders in the sports and entertainment industry, Pietro focused his master’s thesis in Management Engineering on the development of a proposal for the implementation of an innovation programme to be adopted by the company. After one year working in the company’s project management office focusing on process improvement, he was selected to lead the new-born global unit which coordinates the innovative efforts within the company. His responsibilities include leading the Research and Development team, a remit which involves investigating rising technologies and their potential use for clients. In addition, he also works closely with divisions to identify areas in which processes can be improved and methodologies applied in order to increase quality and reduce costs of the delivered services and products.
His main goal as Head of Innovation is to facilitate a corporate cultural shift towards an innovation-oriented mindset in which everyone is encouraged and contribute to the innovative process beyond their day-to-day responsibilities. Ideas can come from anywhere, and he is responsible for ensuring that robust processes are in place for ideas to be shared and implemented successfully.